Lab

Project Nourished

Originally started in a garage on Skid Row, Project Nourished is a public-benefit initiative with a goal of diversifying methods of consumption and extending the utility of food, beverage, and medicine. The project is built on a platform, which consists of embedded tableware, AI framework and ingestible schematics. Its experience is designed to heighten sensations and simultaneously produce therapeutic effects by altering the motions, forms, colors, and scents of ingestibles through the use of proven and emerging technologies. The initiative was founded on a premise that the potential of ingestibles has not been fully realized and there needs to be a greater emphasis on recontextualizing the food system as human conditions and needs continue to change. Along with our global and community involvements, our vision is to maximize therapeutic and nutritional qualities of ingestibles while limiting environmental effects and the use of natural resources.

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Immersion practicum

Jinsoo offers hands-on, co-creation workshops that equip teams with a wide range of open innovation methods designed to enhance in-house product development practices and strengthen a culture of experimentation, creative thinking, and co-creation. The workshop can be custom tailored for your team's needs including budget, schedule, domain, and experience.

At the end of the workshop, your team will be able to:

  • Maximize product potential and uncover opportunities through understanding of product evolution.
  • Improve the quality of innovation and rapid development process through micro iterations and re-contextualization.
  • Effectively reduce systematic risks by identifying, measuring, and role-playing likely scenarios and implications.
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Virtual lab hours

Uncertain about your direction? Need a catalyst to get through an obstacle? Jinsoo can help accelerate your project through one-on-one remote sprint. Upon completion of each call, notes of the discussion and other artifacts will be shared with you. Our call will be completely confidential.

The engagement will be structured as follows:

  • Domain Identification and Track Selection
    Clarify the project domain and pick a track (e.g. experience, strategy, process, method, structure, and trend) for a product, platform or vision.
  • Evaluation and Planning
    Identify and discuss a specific barrier or challenge related to your product, service or team.
  • 90-min Consultation and Joint Exercise
    Participate in collective exercise and generate a POV or scenario. A list of actionable recommendations are provided after a call.
  • 45-min Follow-Up
    Review updates on your progress and reflect on perspectives during a follow-up call.
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Community projects

Jinsoo curates and organizes various types of public events related to the use of technology towards social good—particularly environment, homelessness, and disability. The educational programs are designed to cater to diverse demographics, age groups, and interests in mind. Please reach out for more information regarding an event or an opportunity to collaborate.

Collaborate on event