Jinsoo has created software and services for over 40 top global companies intended for a wide range of consumer devices—including smartphones, tablets, IoT devices, wearables, smart TVs, game consoles, connected vehicles, and personal wellness products.

With this deep knowledge, he designs individual products as well as orchestrating how they work together across mediums.

With product and UX design at his core, he has led a team of big and small in revamping, diversifying and scaling products and services in over 20 industries.

By blending iterative design with systems thinking, he has successfully delivered intelligent solutions and guided teams through mission critical projects that impact hundreds of millions of dollars in revenue.

Having learned a programming language when he was 6 years old, his early and continuous exposure to engineering has had a big impact on how he develops products. He is quite comfortable handling technical aspects of functional specs and PRD just as well as defining design principles and leading product discussions on Trello.

He helps teams solve problems in different modes—making them more nimble and agile. Whether a project requires a "pixel-perfect" design system in Figma or a functional prototype to test new features, he is able to juggle between tasks and deliver results.

This relentless craftsmanship has helped NFL grow its mobile engagement as much as 500% for its 100M+ users and improve its app rating from 2 to 4.8 stars.

By championing a variety of proven design frameworks and product development methods, he has supported teams with diverse backgrounds and experiences to overcome tough road blocks.

He often facilitates co-creation workshops and exercises to help untangle complexity and improve cross collaborations.